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Welcome to the Pet Food Knowledge Centre

The Pet Food Knowledge Centre is your go-to platform for the latest insights and expertise in the pet food industry. Our team of experts is dedicated to providing valuable information for everyone, whether you’re a pet owner, pet shop owner, or pet brand owner.

Our site is designed to be engaging and enjoyable, offering posts that are informative and relevant to your interests. Each post is crafted to provide you with the most current and comprehensive knowledge about pet food.

Explore Our Latest Posts

Dive into our latest articles and blog posts, which cover a wide range of topics, from pet nutrition to industry trends. Stay informed and keep your pets and your customers’ pets happy and healthy with tips from our experts.

3103, 2022

Urinary tract health in Cats: Feline lower urinary tract disease (FLUTD)

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The term feline lower urinary tract disease (FLUTD) describes a collection of conditions that can affect the bladder and/or urethra of cats and is a common reason for cat owners to seek veterinary advice. What are the signs of Feline Lower Urinary Tract Disease? Cats with FLUTD most often show signs such as: • Pain whilst urinating (Dysuria) • Urinating only small amounts (Oliguria) • Blood in the urine (Haematuria) • Frequent or prolonged attempts to urinate [...]

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802, 2022

Superfoods for dogs in the spotlight

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The pet food industry is seeing an increase in owners wanting their pets to have ingredients in their pet food that directly benefit them. As pet owners become more aware and knowledgeable about what they feed their pets, it presents pet food brands with a fantastic opportunity to differentiate from competitors and stand out in the marketplace. For example, superfoods for dogs is a feature that is becoming increasingly popular in dog food formulations. This Knowledge Centre article puts superfoods [...]

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1701, 2022

Pet Food Back Labels – Explained

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Why are pet food back labels important? The prime purpose of pet food labels is to provide clear, accurate and honest information about a product that may facilitate the buying act of the purchaser. Back of pack information usually contains much of the information required by legislation and may provide more detail about the nutritional content and value of the product. The information below is designed to explain in detail each aspect required on pet food packaging as stipulated by [...]

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2012, 2021

The impact of COVID-19 on pet food

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The COVID-19 pandemic is currently the number one topic around the world, and it certainly has had a massive effect on everyone globally. But what has been the impact of COVID-19 on pet food? This article provides an insight into what the pandemic has meant for the industry. We look at the purchasing of pets and how COVID-19 has brought a focus on the health of both humans and pets. In addition, we will look at how COVID-19 has [...]

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312, 2021

Energy Requirements of Puppies

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Providing the correct amount of food to meet the energy requirements of a puppy is important to help ensure a healthy growth rate and avoid underweight or overweight puppies. The amounts of food given in puppy feeding guides are calculated based on knowing the amount of energy (calories) required by a puppy and the calorie content of the food. This article summarises the findings of several studies that provide new information on the energy requirements of puppies, which GA has [...]

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1911, 2021

Pet Food Trends to Watch

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The UK pet food industry is currently booming. Valued at a total of £3.2 billion, this presents a fantastic opportunity for pet food businesses to gain a market share. Interestingly, of the £3.2 billion, the dog food market accounted for £1.5 billion of that figure, and cat food equated to £1.2 billion (PFMA, 2021). The research also revealed there are an estimated 12.5 million dogs in the UK, equating to 33 per cent of all households. With another 12.2 million [...]

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