Building a Pet Food Brand with Social Media

WELCOME TO THE Pet Food Knowledge Centre Social media, one of the most commonly used phrases in modern times. These platforms have become part of everyday life, with a staggering 4.48 billion social media users worldwide in July 2021, equating to 57% of the global population. This shows that social…

Golden Oldies; Nutrition for Senior Cats and Dogs

WELCOME TO THE Pet Food Knowledge Centre How is a Senior Pet Food Different? Puppy diets are widely accepted within the industry, with clearly defined nutritional guidelines. Yet, in contrast, the nutritional requirements of senior dogs and cats are not strictly defined by FEDIAF, AAFCO or the NRC. Despite our…

Do kittens require a specific diet?

WELCOME TO THE Pet Food Knowledge Centre Do kittens require a specific diet? Kittens have a lot of growing to do in a short amount of time, as they are generally considered to be fully grown by 8-12 months old. As kittens are growing and developing rapidly, they have different…

The power of the pet shops

WELCOME TO THE Pet Food Knowledge Centre Most pet owners consider their pets to be part of the family, with a large amount conscious of their pet’s health. However, with so much information available and several methods to shop, pet owners can find it challenging to know the best place…

Why should you create your own Private Label Pet Food?

WELCOME TO THE Pet Food Knowledge Centre The pet food industry is booming right now. Recent research by the PFMA revealed that 34 million domestic companions live in approximately 17 million households throughout the UK, whilst 85 million European households own at least one pet animal. These numbers are only…