Superfoods for dogs in the spotlight

Welcome to the Pet Food Knowledge Centre The pet food industry is seeing an increase in owners wanting their pets to have ingredients in their pet food that directly benefit them. As pet owners become more aware and knowledgeable about what they feed their pets, it presents pet food brands…

Pet Food Trends to Watch

Welcome to the Pet Food Knowledge Centre The UK pet food industry is currently booming. Valued at a total of £3.2 billion, this presents a fantastic opportunity for pet food businesses to gain a market share. Interestingly, of the £3.2 billion, the dog food market accounted for £1.5 billion of…