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Welcome to the Pet Food Knowledge Centre You may have heard the letters “AI” or “AI Technology” frequently used in the media. From opening your phone with Face ID to interacting with chatbots to solve a problem, the use of AI technology is increasing. But is this just a buzzword?…
Welcome to the Pet Food Knowledge Centre As the cost of living crisis hits various industries, the pet sector appears to be adapting and staying strong. However, this doesn’t mean that everyone running a pet business has not been affected. For example, the increase in online pet retailers and grocery…
Welcome to the Pet Food Knowledge Centre As consumers become more knowledgeable about pet products, they also become aware of the numerous ways to purchase them. With the increasing trend of online shopping, how can pet stores differentiate themselves and keep customers coming in-store? This article explores pet store differentiation…
Welcome to the Pet Food Knowledge Centre Why are pet food back labels important? The prime purpose of pet food labels is to provide clear, accurate and honest information about a product that may facilitate the buying act of the purchaser. Back of pack information usually contains much of the…
Welcome to the Pet Food Knowledge Centre Why are Pet Food Packaging Claims important? Labels are the main form of communication between purchasers, feed business operators (FBOs) and enforcement authorities. The prime purpose of labels is to provide clear, accurate and honest information about a product that may facilitate the…
Welcome to the Pet Food Knowledge Centre Creating your own Private Label Pet Food is a good idea right now. The pet food industry is booming right now. Recent research by the PFMA revealed that 34 million domestic companions live in approximately 17 million households throughout the UK, whilst 85…