Video Tour Partner Portal

Machine Translated

Welcome to the Pet Food Knowledge Centre

The Pet Food Knowledge Centre is your go-to platform for the latest insights and expertise in the pet food industry. Our team of experts is dedicated to providing valuable information for everyone, whether you’re a pet owner, pet shop owner, or pet brand owner.

Our site is designed to be engaging and enjoyable, offering posts that are informative and relevant to your interests. Each post is crafted to provide you with the most current and comprehensive knowledge about pet food.

Explore Our Latest Posts

Dive into our latest articles and blog posts, which cover a wide range of topics, from pet nutrition to industry trends. Stay informed and keep your pets and your customers’ pets happy and healthy with tips from our experts.

109, 2022

How has humanisation created opportunities in pet food?

Tags: |

As discussed in 'The Humanisation of Pet Food' article, the influence of humanisation continues to grow for several reasons. This article will focus on how humanisation has created opportunities for pet food brands. In addition, the article also includes another fantastic video from our Technical Services Director, John Hewitt, who explores how GA Pet Food Partners ensures we provide products that meet the trend of humanisation. To watch the video from John providing an insight into how humanisation has influenced [...]

Read More
1608, 2022

The Importance of Protein in Pet Food

Tags: |

What is Protein? Proteins are complex molecules present in all living organisms and provide many essential functions in the body. These molecules are formed through the ‘building blocks’ of 20 amino acids, which can be deemed essential or non-essential – those deemed essential cannot be synthesized in the body and must be obtained through dietary intake, whereas non-essential can be synthesized by the body through the metabolism of other amino acids. The number of essential amino acids depends on the [...]

Read More
208, 2022

The Humanisation of Pet Food

Tags: |

The influence of humanisation on pet food continues for many different reasons. This topic will be separated into two consecutive posts on the Pet Food Knowledge Centre. The first will focus on what humanisation is and how this has influenced purchasing behaviour; in addition to what is driving the humanisation trend, the post also includes a fantastic video from our Technical Services Director, John Hewitt, who looks at why the trend of humanisation in pet food continues. To watch the [...]

Read More
1207, 2022

The Rise of Pet Treats

Tags: |

As the number of pets increase in households across Europe, this has correlated with a significant rise in the purchasing of pet treats. According to the Pet Food Industry, 95% of people say pets are part of the family, with many believing that pet treats help develop a relationship between owner and pet (Pet Food Industry, 2016). This article will focus on the growth of the Pet Treat sector of the market and why pet owners are looking for functional [...]

Read More
1606, 2022

The Importance of Pet Store Merchandising

Tags: |

In recent times, the number of ways that pet owners can shop for their pet’s food is increasing. With this in mind, the role of pet store merchandising has never been more important to help to drive sales. This article looks at pet store merchandising and why it is crucial to gaining customers. In addition, the article will provide you with hints and tips about merchandising that you can use in your very own pet shop. What is [...]

Read More
2604, 2022

Hypoallergenic Pet Food – Separating the facts from the hype

Tags: |

What is a food allergy in dogs and cats? Dogs and cats may display adverse reactions to food that can be broadly divided into two groups – immunological (food allergy) and non-immunological. A food allergy is an inappropriate immune reaction to a normal food or ingredient (e.g. a protein in the food) which can result in dermatological (e.g. red, itchy skin) and/or gastrointestinal (e.g. diarrhoea, vomiting) signs in dogs and cats (Verlinden et al., 2006). While ingredients such as chicken, [...]

Read More

You may also like…

SEARCH THE KNOWLEDGE CENTRE

ARCHIVE

FEATURED POST

TOP 5 POSTS